The power of blogs

September 19th, 2005 – 8:37 pm
Tagged as: Politics

The Daou Report has a fascinating look at the power (or lack thereof) of blogs in the political sphere.

Whereas rightwing bloggers can rely on their leadership and the rightwing noise machine to build the triangle, left-leaning bloggers face the challenge of a mass media consumed by the shop-worn narrative of Bush the popular, plain-spoken leader, and a Democratic Party incapacitated (for the most part) by the focus-grouped fear of turning off “swing voters” by attacking Bush. For the progressive netroots, the past half-decade has been a Sisyphean loop of scandal after scandal melting away as the media and party establishment remain disengaged.

It would seem reasonable to conclude, then, that the best strategy for the progressive netroots is to go after the media and Democratic Party leaders and spend less time and energy attacking the Bush administration. If the netroots alone can’t change the political landscape without the participation of the media and Democratic establishment, then there’s no point wasting precious online space blasting away at Republicans while the other sides of the triangle stand idly by. Indeed, blog powerhouses like Kos and Josh Marshall have taken an aggressive stance toward Democratic politicians they see as selling out core Democratic Party principles. Kos’s willingness to attack the DLC is mocked on the right, but it is precisely the right’s fear that Kos will “close the triangle” that causes them to protest so loudly. Similarly, when Atrios, Digby, Oliver Willis, and so many other progressive bloggers attack the media, they are leveraging whatever power they have to compel the media to assume a role as the third side of their triangle.

Daou’s theory about what he refers to as the triangle (“without the participation of the media and the political establishment, the netroots alone cannot generate the critical mass necessary to alter or create conventional wisdom”) is especially interesting, and, while I don’t agree with everything he says, I think the article is well worth a read.

[via Daily Kos]

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